Heinz® Squares | You Could Score! | Kraft


While the Official Rules contain complete details, you can find quick answers to your questions below!

How can I enter without making a purchase?
You can enter and pick your numbers via mail-in. Here's how:

Hand print your name, address, day and evening phone numbers, email address, date of birth, which Game Entry Period you want to enter, and two (2) numbers 0-9 on a 3" x 5" piece of paper. Then, mail that piece of paper in an envelope with proper postage to:

Heinz Squares c/o Merkle, Inc.,
P.O. Box 5046 Department 846501
Kalamazoo, MI 49003-5046

If any of your numbers match the final score for the Game you chose, you'll receive a chance to win. Your envelope must be postmarked by the date outlined in the rules for the Game Entry Period you chose to enter. See the Official Rules for full details.
What are the prizes?
Games 1 - 4: Five (5) per game
Big Screen TVs (awarded as a $500 electronics store gift card)

Game 5 & 6: Twenty-five (25) per game
$250 Gift Cards to your preferred retailer OR Heinz Visa® Prepaid Cards4 (terms and conditions apply)

Game 7 & 8: Twenty-five (25) per game
$250 Online Sports Apparel Store Gift Cards

Game 9 & 10: Thirty-five (35) per game
$250 Heinz Visa Prepaid Cards4

Game 11 & 12: Five (5) per game
Lifetime Supply of Heinz Ketchup (awarded as an $800 check)

The Big Game2: Three (3)
Family Prize Packages
  • $3,000 Heinz Visa Prepaid Card4
  • Big Screen TV (awarded as a $500 electronics store gift card)
  • Gaming Console & Football Game (awarded as a $560 Heinz Visa Prepaid Card4)
  • $50 in Free Kraft Heinz Coupons
  • Heinz Jerseys
  • Heinz Chairs
  • Heinz Headphones

See the Official Rules for full details on prizes including descriptions, quantities, and ARV.

4Heinz Visa Prepaid Card. Your prize will be delivered via email with instructions for selecting a Virtual or Physical Prepaid Card. You must select your card type (Virtual or Physical) within 3 months from the date these instructions are sent via email. The link to access your payment expires after that time. Once card type is selected, the funds must be used within six (6) months or the card will expire. Use your Visa Prepaid Card anywhere Visa debit cards are accepted in the U.S. The Card may not be used at any merchant, including internet and mail or telephone order merchants, outside of the U.S. Card is issued by The Bancorp Bank, Member FDIC, pursuant to a license from Visa U.S.A. Inc. Your use of the Prepaid Card is governed by the Cardholder Agreement, and some fees may apply. This is not a gift card. Please note that prepaid cards are subject to expiration, so pay close attention to the expiration date of the Card. The Bancorp Bank does not endorse or sponsor, and is not affiliated in any way with this Sweepstakes.
How many numbers can I pick?
You can pick up to six (6) numbers total. You'll be able to pick two (2) numbers per valid receipt. Once your receipt is approved, your numbers will be locked in for all upcoming games and prize drawings.

No purchase necessary. See Official Rules for details on how to enter without making a purchase.
How do entries and number matching work?
The numbers you select after uploading your receipt will earn you one entry for each time they appear in a game's final score. The entries earned will only be valid for an individual game's prize drawing. But don't worry! Your final, locked in numbers will apply for every upcoming game.

Here's an example:
If your numbers are 0, 3, 4, 9 and the final score of a game is 3 vs. 27, you'll earn 2 entries for that game's prize pool.

Here's another example:
If your numbers are 2, 4, 4, 7, 9, 9 and the final score of a game is 42 vs. 29, you'll earn 6 entries for that game's prize pool.

Here's one more example for good measure:
If your numbers are 2, 2 and the final score of a game is 2 vs. 21, you'll earn 4 entries.for that game's prize pool.
What are the participating products?
Find these specially-marked Heinz products1 in a store near you:

  • Heinz Ketchup (20oz, 38oz, 32oz)
  • Heinz Simply Ketchup (31oz)
  • Heinz Mustard (14oz, 20oz)
  • Heinz Mayochup (20oz, 38.5oz)

Not all products will have a number on the front label, so be on the lookout for numbered stickers attached to participating products.

1See the Official Rules for details on how to enter without making a purchase.
How do bonus entries work?
You can earn up to four (4) bonus entries during the promotion period January 4 - February 7, 2021. You can complete the following actions to earn your bonus entries:

Share on Twitter: using the specially-labeled button on the site. By clicking to share, you'll earn one (1) bonus entry. Limit one (1) per user.

Share via Email: using the specially-labeled button on the site. By sending email invites to friends, you'll earn one (1) bonus entry per email. Limit three (3) per user.

The bonus entries you earn will not be tied to the numbers you've selected, meaning they are a guaranteed chance to win that will apply to all open game prize pools once the entries are earned. So be sure to complete these actions and earn your bonus entries early!

See the Official Rules for details on how to earn bonus entries without making a purchase.
How will I know if I'm a winner?
All winners will be contacted via email on or around February 19, 2021. Winners will need to respond within five (5) days of receiving the win notification email to claim their prize.
I'm having trouble with my receipt(s). What can I do?
Make sure it meets all the requirements below:

  • Your photo must include your entire receipt or specifically the store name, purchase date & time, two (2) eligible Heinz ketchup products, purchase price, and receipt total
  • Your receipt must include at least two (2) participating Heinz ketchup products (you must have both products on one (1) receipt)
  • Your receipt must be dated between January 4 – February 7, 2021
  • Your photo must be a .jpg, .png, .gif, or .pdf file and under 10 MB in size
  • Your photo must be clear and readable since our team will review each and every one to verify your purchases

If your receipt is not approved, your email will tell you exactly why. If you're still confused or have questions, fill out the contact form below to get in touch with our customer care team.
I think I’m having technical issues. What should I do?
Try these troubleshooting tips:

  1. Make sure you're using the most up to date version of your browser.
  2. Check to see that JavaScript is enabled in your browser settings.
  3. Clear your browser's cookies and cache.
I have recently moved or updated my email address. Can I change my registration information for this promotion?
We apologize for any inconvenience, but due to the number of entries we receive in each promotion, we are unable to change registration information. If you have any further questions, please fill out the contact form below.
Why can't I use my P.O. Box address to register?
Your home address allows us to identify your residence for eligibility purposes and tells us where to send any physical prizes you win.